Sales Skills to Stop Doing what Isn't Working
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Sales Skills to Stop Doing what Isn't Working
By: Cheryl A. Clausen

You don't want to persistently keep doing the wrong things. That's unproductive and highly frustrating. The only reason you do it because you allow yourself to be mislead into thinking that sales is a numbers game and that if you just keeping doing it you'll eventually get the sales success you want. That's baloney sales is a numbers game for sales people who haven't taken the time to set themselves up for success by figuring out what works for them. Stop getting rejected and walking away empty handed and set yourself up to succeed. Start thinking about sales as a scientific process revolving around your skill set that you need to develop so you get consistent success.

Although this may sound difficult to you the rewards will be well worth your efforts. It won't be an instant fix where you'll be able to create your perfect system on one day, but it's a whole lot easier than what you're doing now and once you develop your system for success you can use it over and over again. You will need to change the way you think about the entire sales process.

I want you to begin to think about sales as a process that you need to develop specifically for you. Fail and fail fast so you can quickly learn exactly how to succeed. Distance yourself from your emotions in your search for the truth about how you can succeed in sales.

Identify exactly what isn't working in your approach as quickly and cheaply as possible. Until you have this sales process figured out stay away from your top prospects and only set appointments with average to low value prospects. You want to gather as much data as possible so you can determine what does work for you.

Analyze each portion of your sales process so you know exactly when and where things started to go wrong for you. Focus on anything and everything that shows any signs of promise so you can improve those areas and build on those strengths. Immediately following each appointment evaluate the data you have.

Between appointments debrief yourself on the data you collected. Add any facts you didn't capture in the notes you took during the appointment to your data. Plan how you will adapt, adopt, and test based on what you've learned to this point until you have a sales process that works for you.

Dont' be afraid to discard anything that just isn't working for you. Keep doing this until you have a sales process that you can consistently replicate. As you develop your sales process pay close attention to what you're learning about your prospects wants because within their wants is the secret to your superior sales success.

 

Article Source: http://www.articles4free.com

About the author: Cheryl Clausen can help you get where you want to be. Enhance your Sales Techniques, get her free ecourse. Top producers use Sales Coaching, look here.

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