Learn new expressions to expand your written language
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Learn new expressions to expand your written language
By: Cicely K. Leblanc

You have your keyword report that tells which search phrases searchers are searching for when they search for your web site or/and your product line, however you may want some ideas to add flavor and improve conversion. I have collected some words that I wish will inspire you.
People don’t notice the equivalent things after they are recurrently exposed to them persistently. In Internet promotion banner blindness is the most celebrated example. People basically get used to banners that promote something that is not worth their time, therefore they stop notice the banners after some time. The similar thing happens with language that are used to make us do something.
Therefore, you need to adjust your action language now and again to keep them working. The problem for most writers is that it is tremendously tricky to adjust the language because of old habit.
I have made this list of actions language to help you adjust language now and again to keep making your writing copy effect full.
Here are a few examples on how you can vary desire and emotional words.

Appealing to Desire: superb, satisfying, pleasing, divine, beautiful, attractive, sensual, pretty, nice looking, gorgeous, marvelous, magnificent, startling, enchanting, stunning, astounding, remarkable, glamorous, sleek, good looking, enjoyable, alluring, radiant, outstanding, spectacular, lovely, mystical, appealing, incredible, handsome, fabulous, eye catching, tantalizing, yearn, glowing, charming, striking, crave, wonderful, terrific, exquisite, fantastic, amazing, dazzling, splendid, astonishing, astonishing…

Indicating of Rational vs. Emotional: You might have heard the concept of right-brain and left-brain functions: The left hemisphere of the brain is the organized, rational, critical side, analytic; the right hemisphere is the creative, emotional, the realm of the imagination, intuitive side.

Most people buy on emotion, the more you appeal to the right side of the brain, the more you’ll sell. You do this by using emotional words, not rational, intellectual, bland and boring words. Here are a few examples:

Left Brain vs. Right Brain: perspiration vs. sweat, utilize vs. use, tidings vs. news, diminutive vs. small, elderly vs. old, courageous vs. brave, futile vs. hopeless, allow vs. let, large vs. big, fearful vs. afraid, propitious vs. favorable, soiled vs. dirty, fatigued vs. tired, humorous vs. funny, reply vs. answer, stomach vs. belly, sufficient vs. enough, requested vs. ask for, omit vs. leave out, concerning vs. about, intelligent vs. bright, prevent vs. stop, following is/are vs. here’s/here are, concerned vs. worried, fortunate vs. lucky, observed vs. seen, youthful vs. young, pleased vs. happy, aid vs. help, jesting vs. joking, manufacture vs. make, preserve vs. save, immediately vs. right now, I regret vs. I’m sorry, anticipate vs. expect, superior vs. better, select vs. pick/choose, for vs. because, wealthy vs. rich, disclose vs. reveal/explain, receive vs. get, obstinate vs. stubborn, circular vs. round, beneficial vs. good for, challenge vs. dare, astute vs. smart, additionally vs. here’s more/there’s more, avid vs. eager, terminate vs. end, perhaps vs. maybe, facilitate vs. ease, huge vs. giant, inform vs. tell, purchase vs. buy, perceive vs. see, accelerate vs. speed up, gratification vs. enjoyment, peril vs. danger, nude vs. naked, hasten vs. hurry, demise vs. death, donate vs. give, construct vs. build, tardy vs. late, accolade vs. applause, famished vs. hungry, subsequent to vs. since, strike vs. hit, notion vs. idea, learn vs. find out, combat vs. fight, ill vs. sick, completed vs. finished, attractive vs. good looking, at an end vs. over.

 

Article Source: http://www.articles4free.com

For other examples on how you can change language, please study my other articles or read The big words list that help you write web copy that sells or visit Best Practice Marketing for free hands on advice on how to make a useful keyword report, free keyword lists, keyword research etc.

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